Friday, January 18, 2008

Mass.gov/libraries

Massachusetts Board of Library Commissioners Launches New Website ...

Plus Radio and Television Spots to Promote Massachusetts Libraries ...

And Librarian PR Tool Kit

Today's libraries are no longer just places to check out books: they have something for everyone. With the launch of a new advertising campaign and Website, Mass.gov/libraries, the Massachusetts Board of Library Commissioners (MBLC) seeks to increase awareness that today's libraries offer everything from Internet access to music, movies, 24/7 on-line access to resources and databases, newly released books, literacy programs for children as well as a variety of programs and events for adults.

In addition to helping people locate a library near them, the new Web site will highlight some of the services that libraries offer. Users will be able to locate a library with Wifi (almost 70% of libraries offer this service), reserve books, movies, and music on-line, and use on-line resources. "Our on-line resources give people the simplicity of Google-like search with a yield of information that is from reliable sources and includes full-text articles," stated MBLC Director Robert C. Maier. Visitors to the new Web site can access the on-line resources using their library card from anywhere Internet is available.

Libraries have computers with Internet, Wifi access, the latest book releases, DVDs, CDs, audio books, popular magazines, newspapers and more. But one doesn't actually have to be at the library to access all the library has to offer. Visit Mass.gov/libraries and rediscover your library.

Funding for the Web site is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by the Commonwealth of Massachusetts Board of Library Commissioners. The Board of Library Commissioners (mass.gov/mblc) is the agency of state government with the statutory authority and responsibility to organize, develop, coordinate and improve library services throughout the Commonwealth. The Board advises municipalities and library trustees on the operation and maintenance of public libraries, including construction and renovation. It administers state and federal grant programs for libraries and promotes cooperation among all types of libraries through regional library systems and automated resource sharing. It also works to ensure that all residents of the Commonwealth, regardless of their geographic location, social or economic status, age, level of physical or intellectual ability or cultural background, have access to essential new electronic information technologies and significant electronic databases.

~ Celeste Bruno, Communications Specialist, MBLC Public Awareness Campaign

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