From American Libraries Website:
"This video, played during the Opening General Session of ALA's 2008 Annual Conference in Anaheim, California, highlights the value of public awareness to the library profession. ALA presidents past and future join others in explaining how investing in partnerships, working with celebrities like Kareem Abdul-Jabbar and Julie Andrews, and using new media platforms like YouTube can result in major media exposure and increased awareness and usage of libraries. Produced by the ALA Public Information Office."
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